Monday, November 14, 2016

Trademark - Branding around the world, Part 2

     Similar to my earlier post, selecting a single trademark to use around the world is difficult.

     Q.  I saw this box of cereal in Europe.  To everyone in America, what about this image doesn't quite seem correct?

     A.  In America, the cereal is called Frosted Flakes.

- Henry Park

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