Monday, April 24, 2017

Trademark - Something familiar (part 4)

     I was in Germany and I bought some toothpaste.  It looks familiar.

      Remind anyone of Aquafresh?

      And, here is the actual packaging.

     Similar to Crest / Blend-a-med, Aquafresh / Odol-med3 are trademarks used on the toothpaste products in different territories by their respective owners. However, in each case, the owners continue to use other identifying marks -- such as the three color toothpaste -- to help customers recognize the products.

 - Henry Park

No comments:

Post a Comment